New Marketing Tool for Beitou Hot Springs. By Taiwan Xing reporter Hung Hsiang-Ho
Taipei\'s Beitou hot spring operators, with over a century of history, are actively leveraging digital technology to collectively burnish this golden brand. During last year\'s Hot Spring Festival, they successfully launched the "Hot Spring Witch Go" APP, enabling operators to publish promotional offers and quickly attract visitors, turning foot traffic into revenue.

Due to regulatory application timeline impacts, Long Nice Hot Spring\'s anticipated reopening has been postponed to after the Lunar New Year.

Furry Friends Christmas Party - bring your pets for a holiday stroll with shopping street deals!

Xinbeitou\'s hottest shopping street, located directly below Xinbeitou MRT Station (across from Qixing Park).
Now in exciting soft opening!
Pick up event flyers at each shop for instant deals!

2017/01/27-2017/02/01
Golden Rooster Reunion Banquet NT$16,800+10% / 10 persons
Red Rooster Spring Harvest Set Meal NT$1,680+10% / person

Red Monkey Rings in Prosperity, Golden Rooster Heralds Fortune Early Bird Offer Pay deposit and complete reservation by 2016/11/30: no service charge, plus complimentary chef\'s special appetizer

2016/11/18 United Daily News report
In today\'s "experience is king" era, only premium experiences can win consumer spending. Across retail stores, commercial districts, and public services, operators are actively adopting emerging technologies to deliver beyond-expectation experiences. The Commerce Development Research Institute held the "Emerging Technology Commercial Service Applications Showcase" on November 17 at Taipei Songshan Cultural and Creative Park, providing cross-industry collaboration opportunities with replication and expansion effects benefiting both operators and consumers.

2016 Taipei International Travel Fair (ITF): All Taipei Hot Spring Development Association hotels at TWTC Hall 3, Nov 4-7

Beitou Radium Kagaya presents "2016 Noto Taste Festival." From November 17-20, Head Chef Uso Fujio from Japan\'s Wakura Onsen Kagaya - voted #1 Japanese hot spring inn for 36 consecutive years - will guest cook in Taiwan. Fresh ingredients from Ishikawa Prefecture and Hokuriku sake are air-freighted for the "Noto Feast" lunch banquet. Evenings feature Taiwan\'s first traditional Japanese "Hocho-shiki" (knife ceremony) performance dating from the Heian period. Free viewing for all same-day guests. Details: 02-2898-5555 ext. 5102 or 5352.

As autumn and winter arrive with active cold air, respiratory systems become sensitive and temperature differences increase cardiovascular disease risks. The "Healthy Warm Bath Journey" targets autumn/winter-prevalent conditions such as stroke and heart attack. Beitou Health Management Hospital offers medical-center-grade examination equipment and professional physician teams with same-day one-on-one consultations for efficient results. Combined with Hotel Royal Beitou\'s private rooms, premium white sulfur spring baths, and exquisite European-French cuisine dinner at Pure Cuisine - health and relaxation in one stop.

As the weather cools, it\'s the perfect time for hot pot and hot springs. When it comes to greater Taipei\'s most renowned bathing destination, Beitou Hot Springs takes the crown. The annual Taipei Hot Spring Festival in October lets you leisurely enjoy Beitou\'s hot springs while experiencing local culture - no wonder it draws attention every year.

Beitou\'s unique hot spring terrain has long been known as the "Home of Witches." To highlight Beitou\'s local character, the 2016 Beitou Yukata Festival - Yukata Design Awards, co-hosted by the Taipei City Dept. of Commerce and Taipei Hot Spring Development Association, adopted "Beitou Witch Style" as its design theme. This not only introduces the public to the origin of Beitou\'s name but also encourages incorporating magical elements into yukata designs to create exclusive yukata that showcase Beitou\'s unique character.